About Me:

Professional Background

For many years, I’ve worked as a Content and E-Commerce Manager. With my expertise in online marketing, content management, and e-commerce, I help businesses strengthen their brand presence in the digital space and optimize their online performance.

Online-Marketing Management

In my most recent role, I worked as an Online Marketing Manager, where I developed and implemented marketing strategies to drive the company’s success in the digital space.

Content-Marketing Management

Prior to that, I worked in various content marketing roles, where I focused on crafting content strategies and boosting brand visibility online.

Project Management in Branding & Design

Over the course of several years, I managed branding and design projects, building in-depth experience in brand development and creative project coordination.

Education & Professional Development

I earned my degree in Cultural Studies, specializing in language, communication, and art, from the University of Lüneburg. Committed to lifelong learning, I’ve since pursued additional training in online marketing and digital content creation to stay ahead in my field.

Skills & Expertise

I offer a broad set of skills that I’m passionate about using to support online stores, websites, and digital marketing efforts:

• Online Shops & Websites:I manage online shops and websites using tools like WordPress, Contao, JTL, Magento, Shopify, and Salesforce.
• Project Management & Onlin e Marketing: I plan and execute marketing strategies, including social media marketing, SEO, and e-commerce solutions—primarily on platforms such as Shopify, Magento, and JTL.
• Content Strategy: As a content manager, I create engaging web copy, develop content marketing strategies, oversee product photography, and work with design tools like Photoshop and Canva. I also design websites using WordPress and Contao.
• Languages: I am fluent in German, English, and Italian, enabling me to work and communicate effectively on an international level.
• Tools: I support my work with tools such as Google Analytics, Google Search Console, as well as design and development tools like Canva and the Adobe Creative Suite.

I combine these skills to develop and implement tailored solutions that drive business success.